Experience Stand-Up Like Never Before: PVR INOX and DeadAnt Bring Comedy to Cinemas
National, 29th March 2025: PVR INOX, India’s largest and most premium cinema exhibition company, is thrilled to announce its partnership with DeadAnt to introduce DeadAnt’s Night Out — an innovative live comedy series that transforms cinema halls into vibrant comedy arenas. This first-of-its-kind collaboration brings India’s top comedians to perform live on stage, offering audiences an immersive experience that blends the thrill of stand-up comedy with the comfort and ambiance of a premium movie theatre.
DeadAnt’s Night Out kicks off on April 2nd at PVR ICON, Phoenix Palladium Mall, Mumbai, at 8:30 PM, promising an exciting lineup of India’s top comedians. The series opens with Aditi Mittal on April 2nd, Anuvab Pal takes the stage on April 16th, Mandar Bhide brings his signature humor on April 23rd, and the season wraps up with Varun Thakur’s high-energy performance on April 30th. Each show promises a unique experience, blending live comedy with the comfort of a premium cinema environment.
With alternate content booming and stand-up comedy resonating strongly with Gen Z and millennials, this initiative is set to redefine how audiences engage with live entertainment. DeadAnt’s Night Out makes stand-up more accessible and enjoyable by taking it beyond traditional venues and into cinemas, offering a unique night out that combines laughter, entertainment, and comfort.
Mr. Kamal Gianchandani , Chief Business Planning & Strategy, PVR INOX Ltd expressed his enthusiasm stating:
“We at PVR INOX are committed to offering unique experiences beyond traditional cinema. With alternate content gaining popularity and stand-up comedy striking a chord with Gen Z, our partnership with DeadAnt brings live comedy to cinema spaces, blending top-tier entertainment with a premium, immersive environment. This initiative extends our entertainment portfolio beyond movies and reaffirms our dedication to delivering diverse, high-quality experiences in a comfortable and engaging setting.”
Ravina Rawal, Founder & CEO of DeadAnt added that “We’re always pushing the boundaries of how people experience comedy. This series is about giving fans a night out that’s as big and bold as the talent on stage. The energy of a live show, the comfort of a cinema, and lineups you’d actually queue for — that’s the sweet spot we’re going after.”