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SEO vs. PPC: How to Allocate Your Marketing Budget for Maximum ROI
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SEO vs. PPC: How to Allocate Your Marketing Budget for Maximum ROI
You are spending on marketing, but the revenue line barely moves. Traffic comes in waves. Leads feel random. This is where the real question arises:...
Renowned Indian comics Gurleen Pannu & Swati Sachdeva partner with FEM to launch the new range of single use facial kits
Kolkata, Feb 26: Fem, India’s leading and most trusted facial bleach brand from the House of Dabur has announced the launch of two advanced single-use...
Seasonal Switch, Festive Fix: Pre & Post Holi Care with The Body Shop
Mumbai, Feb 26: As Holi arrives alongside the shift from winter to warmer days, skin and hair often feel the effects of seasonal change, sun exposure, and vibrant colour play....
Zero-Duty Imports and Fibre Shortages Threaten India’s ‘Wood-Positive’ Paper Industry Amid Rapid Shift to Green Packaging
Bengaluru, Feb 26: The Indian paper sector is at a critical crossroads. While we are driving the nation's transition to sustainable, plastic-free packaging, our domestic manufacturing base is...
Logitech is Flipping the Script on Complex Meetings with Rally Board 65
New Delhi, India, Feb 26: Logitech, unveiled the Rally Board 65, an all-in-one 65-inch video collaboration solution designed to simplify complex hybrid meetings by integrating video, audio, and interactive touch into a single device. Rally Board 65 is...
Education
Manipal Academy of Higher Education Signs MoU with Broadridge Financial Solutions to Boost Industry-Academia Collaboration
Bangalore, Feb 25: Manipal Academy of Higher Education one of India’s leading institutions for professional education, has signed a Memorandum of Understanding (MoU) with Broadridge...
“Never fear rejection; it is your best teacher,” actor Sanya Malhotra tells students at the Under25 Summit At Campus
Mumbai, Feb 25: Under25 hosted a high-energy edition of its Summit At Campus (SAC) in Mumbai, bringing together students for an immersive on-campus cultural and edutainment...
Students Showcase Entrepreneurial Skill at BBA Haat
Noida, Feb 24: Institute of Management Studies (IMS) Noida organized a vibrant “BBA Haat” as an initiative of the BBA Department to integrate management education with practical exposure....
Coventry University Group’s India Hub strengthens research partnerships through collaboration in AI, clean tech and healthcare
Coventry University Group’s India Hub is hosting a week of high-powered engagements with strategic research partners, government and industry stakeholders to explore priority themes including artificial intelligence (AI) and data science, healthcare and clean growth. A delegation from Coventry University Group’s senior research leadership team led by Professor...
The Winners of Creators of Tomorrow, a Unique Challenge Organized for Civil Engineering Students, Announced
Hyderabad, Feb 23: The grand finale of Radha TMT’s unique initiative, “Creators of Tomorrow – Buildathon 2026,” a first-of-its-kind Civil Engineering Innovation Platform organised exclusively...
ULI India launches its Education Portfolio to bridge industry-academia gap in the built environment
Feb 20: The Urban Land Institute India (ULI India), the India chapter of the global non-profit and the oldest, largest network of cross-disciplinary land use...

SEO vs. PPC: How to Allocate Your Marketing Budget for Maximum ROI