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Fabits & REDVision Forge Strategic Partnership

Bengaluru, February 27 th, 2024: Deep tech-enabled investments startup, Fabits, and financial services stalwart, REDVision, have announced an exclusive partnership that is all set to elongate the spectrum of offerings that Mutual Fund Distributors (MFDs) can offer their clients. In a strategic move, REDVision has exclusively onboarded Fabits to enable diversification and help MFDs widen their offerings. This exclusive partnership will now allow over 4500 MFDs on the REDVision platform to offer securities and other broking services to their 6 million customers through Fabits.

 “This partnership has the potential to revolutionize the penetration of financial awareness and investing even further”, said Ajath Anjanappa, Founder & CEO, Fabits. “Almost 50% of MFDs have over 500 crores in AuM; this offering will ensure the MFD can introduce their clients to various other investments. Given our mission is to make financial planning and wealth management accessible to the retail investor, this partnership seemed productive”, he further added.

 REDVision, with industry presence close to 2 decades, has successfully aided over 4500 MFDs in automating and digitally transforming their businesses across 450+ cities in India. The company’s widespread reach and impact in the market make them a force to reckon with in the financial services sector. Fabits, founded in 2022, is steadily emerging in the space as a leading financial planning fintech startup, specialising in goal-based offerings and recommendations. With a commitment to making wealth management accessible to the masses, Fabits focuses on B2B partnerships and strategic collaborations with key players in the financial services space.

 “We at WMUIndia resonated a lot with Ajath and his team’s vision of making wealth management accessible for all”, said Jayaprakash Pai, Founder & CEO, Wealth Managers United (India) Pvt Ltd. “This partnership furthers that exact same vision, and I’m very excited to see how it goes”, he added.

 REDVision’s MFD-centric approach, combined with Fabits’ unique financial experience, will produce a seamless and innovative equity trading experience for the MFDs on REDVision platform and through them, their 6 million customers. This exclusive collaboration highlights REDVision’s commitment to MFDs, and once again positions them as the go-to platform for equity trading. For Fabits, this collaboration is a momentous step towards realizing their core mission of democratizing wealth management for all.

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