CrossTower Launches ‘Over the Counter’ Service for its Indian HNIs and Institutional Investors
India, February 2021: CrossTower, one of the world’s fastest and leading exchanges, today announced the launch of its personalised ‘Over the Counter’ services for its Indian users. With the launch of its new feature, CrossTower aims to guide, assist and enable High-net-worth individuals (HNIs) and institutional investors to trade in crypto assets. Aimed at large-volume traders and institutional investors, CrossTower’s OTC Desk provides deep liquidity 24×7 across multiple crypto-assets and ensures the best prices.
More than USD 17 billion has been poured into digital assets worldwide by the end of 2021. Also, CrossTower observed that 70 per cent of its platform’s trade volume is accounted for by institutional investors and large-volume traders in India. With the increasing adoption of digital assets by HNIs, CrossTower’s new feature will make trading crypto assets convenient for its Indian users. It will not only encourage India’s crypto adoption but also help establish the country as a major player in this sector.
Amit Arora, Head of Growth and Partnerships for CrossTower India said, “In it’s the recent budget, the Indian government has taken a step towards establishing a progressive policy that will benefit the innovation, economic growth and financial inclusion of its citizens. It can be done by validating the asset class and easing the uncertainty that surrounds the digital asset sector. At CrossTower, we believe it is a positive step towards retail trading, followed swiftly by institutional adoption. Given the rapid uptake of digital assets by large-volume traders, we aim to make trading crypto assets for those investors as convenient as possible through this personalised crypto OTC Desk feature.”
The service offers the following benefits to high-volume traders in the CrossTower platform:
- OTC trading desks ensure fast, secure and private trading of digital assets.
- Considering the high volume of traders, there is a low-risk element, which saves investors time and money.
- The traders are KYC compliant, which eliminates all fraud.
- OTC permits investors to buy and sell substantial amounts of digital assets with low price slippage.
- Using this service, investors can conduct significant transactions with high liquidity on a secure platform that is suited for high-value and high-volume investments.
This feature targeted at high volume traders, takes customer service one step ahead – by providing a relationship manager to each investor opting for the service. The feature also provides daily personalised daily crypto market update to the investors – helping the investors navigate the crypto market.