adidas Brings Together Two Sporting Giants: BCCI meets Manchester United
New Delhi, July 21, 2025: In a coming together of two sporting giants, adidas facilitated a meeting between the Indian Men’s Cricket Team and Manchester United at Carrington, Manchester United’s training ground. The event kicked off with a warm welcome by Senior Manchester United officials and club legends, followed by a symbolic jersey exchange between the two teams.
The collaboration unfolded through a series of engaging moments: from light-hearted football and cricket drills to candid conversations between players and coaches. The event also included a special segment where coaches from both teams exchanged insights on leadership, team dynamics, and the nuances of managing elite athletes across different sports. This activation marks a significant moment in sports, reinforcing adidas’ reputation as a brand that not only equips athletes with premium gear but also brings teams across different sports together.
About Adidas
adidas is a global leader in the sporting goods industry. Headquartered in Herzogenaurach/Germany, the company employs more than 62,000 people across the globe and generated sales of € 23.7 billion in 2024.