Budget 2026 Can Supercharge India’s D2C Fashion Growth Through MSME Support and PLI Boost
By Balaji Kannan, Chief Financial Officer, VIRGIO
“As India’s vibrant D2C fashion ecosystem accelerates in FY26, Budget 2026 presents a pivotal opportunity to fuel sustainable consumption-led growth. Enhancing working capital access through MSME schemes, amplified PLI 2.0 allocations for textiles to supercharge tech adoption and zero-waste manufacturing coupled with cotton import duty exemptions and PM MITRA Park fast-tracking – these measures will empower homegrown brands to compete globally while boosting jobs and exports—aligning perfectly with Viksit Bharat’s vision.”