AU10TIX Appoints Yair Tal as CEO to Propel Expansion and Technological Innovation

Payoneer Veteran Brings Extensive Expertise and Global Vision to Leading ID Verification and Management Provider

TEL AVIV/NEW YORK – April 16, 2025 – AU10TIX, a global leader in identity verification (IDV) and management, today announced the appointment of Yair Tal as its new CEO. With over 20 years of leadership experience in payments, fintech, and localization services, Tal will focus on advancing AU10TIX’s machine learning capabilities and driving global growth through a tailored regional approach. He succeeds former CEO Dan Yerushalmi, who is stepping down to dedicate more time to his family.

Prior to joining AU10TIX in April 2025, Tal served as CEO of BLEND, a global AI localization firm. His earlier tenure as Senior Vice President and Head of Enterprise at Payoneer (NASDAQ: PAYO) was marked by significant contributions that steered the company from a startup to one of the world’s leading e-payment solution providers over a span of 13 years.

“Amid the rise of escalating deepfake fraud, trust is becoming increasingly elusive,” Tal stated. “We find ourselves questioning the integrity of everything, from social media content to global political events. Our mission is to protect individuals and businesses against fraud, so they can concentrate on what truly matters: accelerating growth, expanding operations, nurturing customer relationships, and leveraging industry trends. As a team, we are committed to driving innovation through machine learning and outpacing even the most sophisticated fraud schemes. I look forward to elevating AU10TIX to new heights, expanding our reach into additional regions, and enabling organizations worldwide to achieve their goals securely.”

AU10TIX stands at the forefront of identity verification and ID management automation. The company’s advanced technology empowers businesses across multiple sectors — including automotive, banking, crypto, fintech, gaming, payments, social media, telecommunications, eCommerce, enterprise workforce, and age-restricted services — to verify customer identities swiftly and securely. Its AI-powered solutions for automated identity verification, deepfake detection, and fraud prevention help organizations efficiently onboard legitimate users while thwarting malicious actors.