January 11th, 2023: Having entertained audiences throughout its previous 10 seasons, Zee Ganga, India’s Bhojpuri favourite GEC channel, is bringing back one of its most popular reality shows – Memsaab No. 1! Season 11 of this women-only reality show is shaking things up Ek Naya Andaz Me featuring two teams – Devrani and Jethani, led by the gorgeous Ritu Singh and the sensational Smrity Sinha respectively. As one would expect, the competition will be intense, and the contestants will have to bring in their A-game! Also, with popular Bhojpuri singer Ankush Raja taking over as the new host of the show, fans are assured of an exciting ride.
Memsaab No.1 Season 11 is coming with a new concept this time, the show is formatted as a household of Devrani and Jethani. Judges will be this household’s Devrani and Jethani, each with their own team. During the 11-week search for the Memsaab No. 1, 32 best handpicked women will be divided into two teams. Yes, Smriti Sinha and Ritu Singh will be judging the competition, but at the same time, both will be competing and pushing for their own teams to win! Expect to see high-energy dance performances, cooking competitions, physical challenges, quizzes, and plenty of twists and turns. Every week, four competitors will compete against each other, and at the end of the week, there will be an elimination with one winner. This will continue until the grand finale, where only four finalists will compete for the Maha Taaj of Memsaab No.1!
The show’s novelty would not just stop here but to add humour and twist it will have two additional free radicals in the show called Nanad and Jija. While Nanad Ladli Roy, will bring relief to audience and contestants through our earthy and local humour. Jija Bijendra Singh will be building tension and curiosity as he would be adding unexpected, unheard-of twists in the games to make it tough for contestants to win the games.
Speaking about this unique show, Samrat Ghosh, Chief Cluster Officer – East, ZEEL, said, , “The Bhojpuri entertainment business is expanding as a result of evolving content preferences among viewers. With outmost focus being on consumer needs, our endeavour has been to provide unique and relatable content so as to make us a brand of love and relevance amongst the Bhojpuri audience. We are thrilled to present the new season of Memsaab No. 1, which has become a brand in itself. The new season has been designed in line with changing consumer expectations and family viewing sensibility of the region. The forthcoming season has got a lot more intense and interesting , and we are sure the viewers will enjoy this fun journey.”
Amarpreet Singh Saini, Chief Channel Officer – ZEE Ganga added, “Over the course of 10 successful seasons, we have guaranteed that the popularity of Memsaab No. 1 continues to scale newer heights. The show is not just about entertainment; it offers a platform for everyday Bhojpuri to pursue and achieve their dreams. Every season has something new to offer and similarly, this season has the show format completely revamped on many levels with a production infrastructure never-seen-before on Bhojpuri TV. We are excited about the show’s launch and are confident that Memsaab No. 1 new season will once again impress the audience.”
Don’t miss the highly anticipated new season of Memsaab No. 1 Ek Naya Andaz Me, starting from 14, Jan on Zee Ganga, every Saturday and Sunday at 8 pm
ZEE Ganga’s endeavour has always been to bring to the fore the rich Bhojpuri culture and heritage. These festive associations and programs are yet another step in that direction. With more such region empowering shows in the pipeline, the channel is all geared up to redefine entertainment and continue its mission to bring original and authentic content for its regional Bhojpuri audiences.