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PURE EV ecoDryft, the most AFFORDABLE electric motorcycle in India

Deepa Vegesina

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New Delhi, January 2023: PURE EV, leading Electric Vehicle Two-Wheeler (EV2W) company has finally revealed the inaugural launch price of the highly anticipated commute electric motorcycle, ecoDryft at Rs 99,999/-* (ex-Showroom Delhi, inclusive of state subsidy).

The motorcycle is available in four exciting colours – Black, Grey, Blue and Red.

ecoDryft has been designed and developed at PURE EV’s technical and manufacturing centre in Hyderabad. It boasts of a top speed of 75 KMPH and on-road range up to 130 KM with three driving modes.

The drive-train has AIS 156 certified 3.0 KWH battery with smart BMS and bluetooth connectivity, powered by 3 KW Motor, CAN based Charger, Controller and Instrument Cluster enabling the platform for any future firmware upgrades.

Highlighting PURE EV’s price reveal for ecoDryft, Mr. Rohit Vadera, Co-Founder and Chief Executive Officer, PUREV Startup, said, “Over the last two months, we deployed demo vehicles across our 100+ dealerships PAN India for test drives and received phenomenal response from the consumers. The bookings are now open for ecoDryft across all of our dealerships and delivery of the first batch of vehicles to customers will begin from the 1st week of March”.

Further mentioning the importance of ecoDryft’s launch, he added, “As 65% of country’s 2W sales are coming from commute motorcycles, we believe ecoDryft’s launch can become the catalyst in pushing large-scale EV adoption”.

The company is also aggressively expanding its dealer network across all the leading cities and towns Pan India. The company is already exporting its products to countries in South Asia and further plans to expand into Africa and Middle Eastern markets.

*ex-showroom New Delhi (Inclusive of state subsidy)

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