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BLS E-Services partners with SBI General Insurance to Enhance Customer Access to Essential Insurance Products Pan India

New Delhi/Mumbai, 19 September, 2024: BLS E-Services has partnered with SBI General Insurance to offer a range of essential insurance products directly to customers across India. This partnership aims to broaden access to key insurance offerings, such as Hospicash, vehicle insurance, personal accident insurance, and shop insurance, leveraging BLS’s extensive network.

Hospicash, a flexible income protection plan that offers daily hospitalization benefits to those who are primarily earning their livelihood daily and giving a security of not losing on it. Customers can choose between ₹1,000 and ₹2,000 daily benefits, tailoring the coverage to their specific needs to secure their financial well-being during medical emergencies. The partnership has enabled BLS E-Services to leverage its strong presence in the E-Governance sector – where it has already benefited over 40,000 customers – to provide these crucial insurance products.

This strategic partnership aims to simplify the insurance acquisition process, making it more efficient and user-friendly. Customers will benefit from:

● Easy access to a wide range of insurance products

● Simplified policy management through BLS E-Services

● Faster claim processing and enhanced customer support

Commenting on the partnership, Mr. Shikhar Aggarwal, Chairman, BLS E-Services said, “This collaboration represents a pivotal moment in our journey towards financial inclusion. By bringing insurance products, we’re not just facilitating transactions – we’re empowering individuals and businesses also to secure their futures with confidence. This is about transforming the way India thinks about and accesses insurance.”

SBI General Insurance, Business Head, Ms. Priya Kumar said, “Our partnership with BLS E-Services isn’t just about expanding our reach – it’s about reimagining the insurance experience for customers in the current digital era. We’re excited to leverage BLS’s innovative platform to create more responsive insurance solutions fulfilling the mission of improving insurance penetration in rural areas. This collaboration will allow us to gather real-time insights into customer needs, driving product innovation and setting new benchmarks in customer-centric insurance services.”

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